In most survey reports, the law firm does not explain which survey software it used to create its set of online questions and capture the responses of the participants. Such software has been available for years. According to one online site, “The first online survey software and questionnaire tools initially surfaced in the late 1990s.” The author goes to differentiate the capabilities of free software from paid versions.
“Typically, paid versions of online survey software offer added capabilities such as:
Survey logic — paid tools often provide the option to add a follow up question. This is based on the answer you’ve provided to the previous question.
Export data — There are several tools that won’t let you export your survey data, unless you start using the paid version.
Custom logo — Looking to get rid of the survey tool’s logo and make it your own? With most paid versions this is possible.
More question types — Although free survey tools offer plenty of question types, including multiple choice, ratings, drop-downs and radio buttons, paid versions tend to offer even more.”
At various points I have encountered references to the following software:
NoviSurvey (Fulbright Jaworski used this software)
Qualrics In a previous post, Dec. 22, 2017, I mention a survey publicized by Seyfarth Shaw that used Qualtrics to host the survey.
Undoubtedly there are many more offerings that law firms can choose from. In fact, the commentary quoted above claims there are hundreds of offerings, and gives a list of 21.